Economic Development Strategy and Visitor Economy Strategy - Public Exhibition

Project Overview

The draft Economic Development and Visitor Economy Strategy documents are both available for public exhibition and community feedback.

Complete the survey below or join a Drop in Session to provide your feedback.

This consultation closes on Sunday 11 June 2023.

Project Update

The survey is now closed. Thanks for participating.

Council is pleased to present the draft Economic Development and Visitor Economy strategies for community feedback.

In 2021/22 Council’s Economic Development team undertook extensive consultation to create Moorabool Shire’s new Economic Development Strategy, and a separate Visitor Economy Strategy. The Strategies were identified opportunities to maximise economic, tourism and local jobs potential. Urban Enterprise consultants were appointed to undertake both Strategies in collaboration with Council, ensuring there was robust consultation across business and community.

The Engagement Report summarises the consultation process and the feedback and research gathered that has gone into developing the draft strategies.


How you can get involved

Council is seeking feedback on phase 2 of the strategic direction of the 2023-2027 Economic Development and Visitor Economy strategy and encourage all Shire-based businesses (including tourism), the broader community, and key stakeholders to take part. Feedback can be provided via the survey or at one of our engagement sessions.

Community members are encouarged to attend a Drop in Session to provide feedback on the draft strategies. These will be held from 9am to 10am on the following dates at these venues:

  • 19 May:  Lerderderg Library (215 Main St, Bacchus Marsh)
  • 26 May:  Mechanics Institute Reserve & Ballan Community House (143 Inglis St, Ballan)
  • 2 June:  Gordon Public Hall (68 Main St, Gordon)
  • 9 June: St Martin's Chapel, Blackwood (Martin St, Blackwood)

Feedback on the draft stategies can also be provided at these up-coming events:

  • Internal and external consultation phase

    October- December 2021

    For further detail on the consultation activities, please view the Stakeholder Engagment Summary Report. 

  • Draft strategies developed

    January 2022- February 2023

  • Consultation on draft strategies undertaken with Council

    March - April 2023

  • Public exhibition of draft strategies

    8 May - 11 June 2023

  • Feedback collated and considered 

    June 2023

  • Draft strategies finalised

    June 2023  

  • Final strategies endorsed by Council

    Anticipated between August- September 2023